What We Do
Coupons. Tickets. Emails.
Lost. Tossed. Deleted.
It can be hard to reach your audience—
and even harder to get into their wallets—
using traditional tactics and channels.
That’s why there’s Popwallet.
We make it easy for people to pop promotions
and personalized content from ads, emails and
other channels into their mobile wallets.
Then we help marketers engage consumers and measure their response,
bridging the gap from communication to conversion.
It’s a new way to talk.
A new way to track.
A new way to target.
A new way forward for the mobile wallet.
Why Mobile Wallet?
Mobile wallets are the ultimate expression of content + commerce. Mobile wallets like Apple Wallet and Google Pay have traditionally focused on helping consumers make payments. We call that the “financial side” of the mobile wallet. At Popwallet, we’re here to celebrate the “content side” — providing marketers with a huge opportunity to get in front of consumers at the point of purchase.
We believe that mobile wallets have the power to drive not just commerce, but also loyalty and affinity, for all kinds of brands. They help marketers do more than just serve up ads and other static content — instead, they make it possible to deliver dynamic information that’s truly relevant and personalized, and close the loop between mobile engagement and real world behavior.